Any swimmer who has suited up for a meet accepts that when it comes to competitive swimwear, fashion must be sacrificed on the altar of aerodynamics. However, one aquatic brand is challenging the norm with an inspired take on the technical women ‘s swimsuit. The diverse lives of competitive swimmers
Continue ReadingYear: 2017
Khaven Swimwear, swimwear “made in Morocco” purified and glamorous
FASHION – Launched by Kenza Chik, a young 24-year-old Moroccan designer, Khaven is a new brand of women’s swimwear. Both elegant and bohemian, they are made in Casablanca from fabrics imported from Italy. With a gypset spirit and well- thought-out cuts, Khaven’s creations seduce by their sleek and glamorous style.
Continue ReadingTribal-inspired swimwear
Tribal-inspired swimwear from Heidi Klum, Mara Hoffman and more WHETHER you’re jetting off to a far flung destination or keeping your holiday closer to home, inject some glamour into your holiday wardrobe with tropical inspired prints when it comes to your swimwear this summer. Traditional tribal patterns such as ikat,
Continue ReadingEco swimwear brand gets Seal of Approval
Finch Designs, a Chinese swimwear brand using Repreve recycled fibre in its products, is the new recipient of the Project Just Seal of Approval. Finch Designs is the first-ever China-based brand to receive the distinction, which is based on the company’s commitment to transparency and building a sustainable supply chain.
Continue ReadingSexy swimwear for all body types
After ten years in Los Angeles, Alexandra Outerbridge remains unaffected by the city’s body image pressures. It’s a character she hopes to instil in her customers with a new line of swimwear, Axil Swim. The jewellery designer partnered with close friend and photographer Ana Ochoa to create a line of
Continue ReadingAll the yes: Sports Illustrated is getting into plus-size swimwear
In not-so shocking news, Sports Illustrated is getting into the world of swimwear design. In sort of shocking news (that really shouldn’t be shocking at all) Sports Illustrated swimwear will include plus sizes, baybeeee! Can you believe we don’t have to wait a couple seasons and get a hashtag going
Continue ReadingSporty swimwear from Emma Pake, River Island and more
THIS summer, hit the sand in athletic-inspired swimwear. From colourful mesh swimsuits to neoprene bikinis, there’s a style to suit everyone when it comes to working up a sweat in the sunshine. Whether you’re swimming lengths or lounging by the pool, the clean lines of sporty swimwear are flattering and
Continue ReadingHow a marketing manager turned an idea she dreamt up on Bondi Beach into a multi- million dollar swimwear empire loved by Beyonce
It was while wandering down Sydney’s iconic beach that Dale McCarthy hatched a plan. The chief marketing officer for Fairfax – who had worked in the corporate and media worlds for twelve years – would launch an Australian luxury swimwear label inspired by Bondi Beach. Three years later, Bondi Born
Continue ReadingSports Illustrated’s Body-Positive Swimwear Is So Good, It Made People Cry
There’s swimwear – and then there’s swimwear. For women who don’t fit into sizes typically sold in stores (around size 2 to 14), finding a bathing suit has long been a struggle. Besides facing the changeroom’s terrible lighting and unflattering mirrors (something everyone can relate to), there’s also been a
Continue ReadingThe Aussie swimwear making waves overseas now on sale in Oz
IT’S named after our most iconic beach, it’s made in Australia by Australian designers using Australian manufacturers, and yet this local success story is entirely built overseas. Bondi Born, the three-year-old luxury swimwear brand founded by former Fairfax executive Dale McCarthy, has been making waves in the US and Europe
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