Keep in mind when Prince William wore a Speedo that was really, really high?

Sure, Zac Efron is getting all the attention this week for strutting his stuff in an American flag Speedo, but long before we had Zac, we had Prince William. Yes, you read that correctly.

Once upon a time, in a far away land called England, a young Prince decided to play for the university water polo team and donned a Speedo that was abnormally high up on his waist. And it resulted in one of our favorite photos of the royal — ever.

Prince William, then 21, had just made cut as one of a 13-man group that was set to play in the Wales and Ireland Celtic challenge. Don’t get us wrong, the 6’3″ royal definitely had the fit physique of a water polo player, but his swimwear just always seemed to be hiked up too high. Especially in comparison to the way we saw many American athletes wear their Speedos low and snug.

See the difference here with Michael Phelps? In a funny People article in 2004, a family friend commented on the royal’s strapping physique in his tiny swimwear. “Physically he is a very strong boy and beautifully proportioned — he takes after his mom in this respect. ”

We’re sure Kate Middleton saw him and thought the same thing. Thankfully, these days he is participating in athletic activities with his clothes on — see above. With summer coming to an end, Emily Ratajkowski is taking every opportunity she can to get that perfect bikini snap.

The 24-year-old model took a trip to Greece — and something tells us she left everything home but her bikinis… Ratajkowski wasn’t shy about flaunting her toned physique in a cheeky snap on Instagram that showed off her long legs, perky derriere and sun-kissed skin. The “Gone Girl” actress wore a teal two-piece thong bikini without a tan collection in sight.

And with a body like that… exactly who could fault her!

It appears the “Blurred Lines” online video vixen can be taking a webpage from special pal Betty Kardashian’s publication. The “Keeping Up With the Kardashians” superstar has been the undeniable star of Instagram earlier this week when she continues on placing a comment revealing sting bikini pictures via her South america trip. The two main made their very own friendship Instagram-official back in Mar after they uploaded a selfie together next Kim’s undressed bathroom selfie scandal.

And once Ratajkowski genuinely hanging out with the social media double or currently taking smokin’ heated photos, she has busy producing a business disposition of her own. Lady recently declared her primary campaign with swimwear company Amore & Sorvete.

Despite the fact that we all desire we could earn a living striking a pose in sexy sexy bikinis all day, Emily’s secret towards the perfect Swimwear boutique bathing suits shot will need to do for the moment.

“If an individual feel good within a bathing suit, you may not look good, inch she informed Sports Illustrated.

Hey… in the event you got it, display it!

LochteGate means lesser-known swimmers may well miss their pay day

They swim at U. S. college level, which means they cannot earn money. They stood next to Michael Phelps on the podium after winning gold in the 4x200m relay, so it was possible they might have been capable to go pro after Rio.

But , after earning more notoriety to get allegedly lying to Brazilian police than their performance in the pool, sponsors are now unlikely to place their dollars behind them, said Matt Delzell at The Marketing Arm, an Omnicom Group Inc agency that advises brands on sports endorsements.

“It’s relatively hard for just about any swimmer who wear Sexy Bikinis Swimsuits to break out and to attract sponsors, but if you couple it with how they all corroborated a fabricated story, it’s a black attention, ” Delzell said.

Before they walked into the gas station with Lochte in the early hours of Sunday morning, the road for Bentz and Conger to attract big sponsorship deals was already paved with obstacles.

Millionaire Jordan Phelps is usually an exception rather than the rule in Olympics swimming. While the most decorated Olympian in history commands large endorsements with companies such as Under Armour Inc and watchmaker Omega, many Olympic swimmers get by with few sponsorship deals in their career.

Swimming is one of the most watched sports activities in the Olympics, but it is usually not followed year round by a mainstream target audience that can be easily commercialized.

Most Olympians make a portion of what top sports athletes in professional sports generate in recommendation income on a year-round basis, says Peter Land, who also works with Olympic and Paralympic sponsors to get communications firm Finsbury. “While these sports athletes are the best in the world at their craft, the massive global spotlight shines on them for a few weeks every four years, ” said Land.

That means the stakes are even higher when swimmers have their time to shine in the Olympic sun, which explains why some possess found the scandal encircling the U. S. swimmers so unfortunate.

“This problem has detrimentally impacted every area of the Video games, since it includes distracted focus from other runners, sports and stories, inches said Phelps’ agent, Philip Carlisle for talent organization Octagon.

“The cumulative top quality and dynamics of the getting exposed related to going swimming certainly impact on the level of fascination among brands. ”

It could have been easy for Conger and Bentz to land small marketing bargains in their residence towns after having a medal get, making money out of local performances or a radio station ads, explained Delzell. At this moment, even the opportunities own likely dry out, he explained.

A last swimmer mixed up in gas section incident, Jimmy Feigen, possesses a deal with swimwear maker TYR Sport, agreed upon after the 26-year-old won a silver honor at the The united kingdom 2012 Video games.

TYR Sport could not end up being reached with regards to comment on Feb 5th.

Feigen paid out 35, 1000 reais ($11, 000) into a Brazilian athletic charity about Friday, an ailment of recapturing his passport from B razil police and being able to drop by home.

Honor bonuses could possibly be in jeopardy for four swimmers. The United States Olympic Committee (USOC) pays $25, 000 with regards to gold honor winners, $15, 000 with regards to silver medals and $12, 000 with regards to bronze.

Elizabeth Hurley flies in the face of age with super alluring bikini pics on vacation inside the Maldives

The British hottie, 51, went down to the Maldives to model her latest pair of Sexy Bikinis Swimsuits for her brazilian bikini line — and that resulted in upto a dozen very popular shots of her pulsating her extraordinary body.

The “Royals” occasional actress doesn’t mimic she’s antique a day nowadays and displayed her tight tummy inside the photos. In a single snap, our daughter rocked a zebra-like, green striped go well with with a baillon top and sexy underside. She rubbed off the design with a pair of aviator eyeglasses and tousled tresses. Within photo, our daughter played up her pert posterior by simply laying down within a brown brazilian bikini with old watches embellishments and staring longingly at the camera.

And while almost all of Hurley’s bikini collection is dependant on two-pieces, in addition, she modeled a secret hot, bright white one-piece go well with with a baillon top.

Hurley launched her swimwear manufacturer in june 2006, and so, who better to version the stunning sun-soaked bikinis than the stunner herself? It has the safe to that these button snaps would likely should anyone to acquire a go well with. With summer months coming to an end, Emily Ratajkowski is normally taking just about every opportunity our daughter can to get a great bikini cause breaking. Ratajkowski had not been shy regarding flaunting her toned entire physique in a cheeky snap in Instagram that showed off her long feet, perky derriere and sun-kissed skin. The “Gone Girl” actress dressed in a teal two-piece wide lace bikini with out a tan string in sight.

And with a body system like that… so, who could pin the consequence on her!

beautiful swimwear

It seems like the “Blurred Lines” online video vixen is normally taking a site from special pal Ellie Kardashian’s publication. The “Keeping Up With the Kardashians” legend has been the undeniable star of Instagram earlier this week for the reason that she preserves on being paid off revealing brazilian bikini pictures right from her South america trip. When Ratajkowski will not be hanging out with the social media cal king or spending smokin’ very popular photos, this woman is busy producing a business disposition of her own. Our daughter recently released her earliest campaign with swimwear manufacturer Amore & Sorvete.

Even if we all hope we could earn a living striking a pose in sexy sexy bikinis all day, Emily’s secret for the perfect bikini shot must do at the moment.

“If an individual feel good within a bathing suit, you simply won’t look good, inches she advised Sports Illustrated. RIO DE JANEIRO, August 19 (Reuters) – Seasoned swimmer Jones Lochte’s put with Rj police has recently hurt his appeal to sponsors — but for two lesser-known workforce mates, it implies they may for no reason get a option to signal their earliest major package.

Lochte contains several important sponsors, which include fashion house Ralph Lauren Corp, which got down any kind of reference to the gold medalist on the website upon Friday, and swimwear business Speedo that has said it truly is following the condition.

But for staff mates Gunnar Bentz, 20, and Jack port Conger, twenty one, who are usually embroiled in what social media possesses termed #LochteGate, going professional and rating future online business offerings are now next to impossible, marketers state.

Unlike Lochte, who gained the to begin his 6 career silver medals in Athens in 2004, the pair were competing within their maiden Olympics and were yet to reap the commercial benefits associated with standing atop a Online games podium.

Flip or Flop’ star Christina El Moussa dons uncovering bikini, makes announcement new relative

“Flip or perhaps Flop” superstar Christina Este Moussa manufactured a major family group announcement about Instagram about Thursday!

The HGTV individuality shared a photograph of her and her daughter, Taylor swift, 6, putting on matching green bikinis and holding all their newest relative: Cashie!

CHECK OUT ALSO: Mariah Carey should go braless in sheer lace-up dress when out: Picture!

The darling French bulldog looked directly into the camera for the photo, and Christina and Taylor glance elated that he includes joined the fam.

And, yes, Cashie does currently have his have Instagram consideration, which has a a number of posts plan the new leading ladies in the life.

The photos arrive one day following the Swimwear boutique bathing suits firm shared a photograph of the HGTV beauty rocking one of its sexy bikinis. El Moussa’s ripped person is on display in every three images that are certain to give any person beach bod envy.

Este Moussa is likewise in the process of filming the newest season of “Flip or perhaps Flop” with her ex girlfriend or boyfriend, Tarek, just who she’s at present in the process to getting divorced from. The relatively amicable exes have been making headlines for months since their split became public, though the drama offers died down as of late. In a shot from L Space Swimwear’s Instagram Story, the blonde splendor and her little girl sport matching crimson suits to get “photo take prep and playtime. “Elizabeth Hurley, that is currently vacationing in India, took to Instagram on Thursday to give fans a peek at her relaxing getaway while also showing off her incredibly fit figure.

VIEW: Elizabeth Hurley, 50, Shows Off Amazing Body in Topless Poolside Photos

In one of the pics, the 51-year-old model, clad in a hand embroidered blue string bikini and oversized sunglasses, put her ab muscles on full display, posing in front of crystal clear water.

“Life is short, buy the bikini, ” the woman captioned it, tagging her swimwear range, Elizabeth Hurley Beach, and her 14-year-old son, Damian Hurley, who also snapped the photo. It appears Elizabeth continues to be having a blast in India, captioning an additional photo, “Wish you were here. “And while Mom was showing off her sizzling bod, her son just wanted to let his followers know he’s finally catching up to The Royals star’s height. “Think it’s safe to say Now i’m taller @elizabethhurley1, ” he wrote alongside a photo from the two standing up next to each other.

When ET caught up with Elizabeth in December, the proud mama couldn’t stop gushing over her look-alike son, who also made his acting debut on The Royals just a few days after our interview.

“[He] has turned out to be tall, dark, handsome and talented, so he was flawlessly cast because Prince Hansel, ” the woman dished. “Damian is very charming in real life, so it was a hoot to get him to play someone so obnoxious. “

Maternity Swimwear Colors

Maternity swimwear has evolved incredibly over the year, and now boasts some of the most fashionable and on trend swimwear styles out there. During pregnancy one wants to be comfortable, especially when being active at the pool or beach, but one also wants to feel beautiful and fashionable. Choosing a maternity swimsuit in a bold and beautiful hue will add style and shine, allowing you to look and feel your best!

If pink is one of your favorite colors, there is no better way to wear it than on a swimwear for women. Hot pink in particular is perfect for the summer, as it is fun and festive, and one gorgeous maternity swimsuitsmaternity swimsuits is the Nursing Swimwear Tankini from Belabumbum. This is hot pink suit is great for many reasons, including the fact that it can be used during and after pregnancy. It is so cute and fashionable, however, that one would never guess it is nursing swimwear! Adjustable straps allow it to be tailored exactly to your body, while the empire waist band is figure flattering and comfortable. With the hot pink contrasting with the light pink band, the perfect maternity swimsuit is created. Another option which incorporates a bold pink is the Hula Retro Halter from Prego, brand new for the 2010 season. The Hawaiian floral print top, in different shades of pink and brown, is fun and flirty. As comfortable as it is cute, an adjustable halter top provides excellent bust support and side-tie bottoms are easy to adjust to your changing shape. If pink is your color, this is a great option for the beach!

Blue is a perfect color for maternity swimwear, as it emulates the ocean or pool water. For those who love to wear shades of blue, there are some beautiful deep blue maternity swimsuits available this season. One stunning new design this season comes from Maternal America. The Carrie Tankini Swimsuit is designed in a rich royal blue, a color which looks beautiful on all skin tones. With its sweetheart neckline and halter top design, this swimsuit has a fun retro feel. Adjustable tie bottoms which fit below your belly make this maternity bathing suits perfect for all stages of your pregnancy. Cute yet comfy, this suit is a fun and functional option. Another beautiful blue tankini from Maternal America is Aqua Flutter Halterkini, in a gorgeous turquoise/aqua hue. The perfect hybrid between a bikini and a halterkini, this maternity swimsuit has sheer coverage over the belly while providing excellent support at the bust. Adjustable halter ties allow the suit to be tailored just for your body. From deep royal blue to a bright aqua hue, there are many bold shades of blue which are perfect for your maternity swimsuit.

Jewel tones are incredibly flattering, and shades of green are no exception. The Coco O-Ring Tankini in Glacier from Maternal America is an incredibly detailed and trendy swimsuit in a deep emerald green. Its brown bead embellished halter strap contrasts beautifully with the deep green. One of the best selling suits this season, function is not forgotten as an adjustable halter top and side-tie bottoms allow the suit to be tailored specifically for your body. From the pool to the beach to lounging in the hammock, this swimsuit is sure to make a statement. For another gorgeous green jewel toned maternity swimsuit, try the Jade Empire Tank from Prego. Its deep color is fun and an eye catcher. The emphasis at the empire waist is figure flattering, while the wide adjustable straps provide excellent support. These jewel tones are on trend yet also timeless.

Overall, choosing a maternity suit that is comfortable, functional, and makes you feel great is incredibly important. Bold and bright colors, from hot pinks to deep greens, add fun and style to your wardrobe. Choose something in which you look and feel great and you will enjoy every minute in the outdoors.

Bahraini sex shop thrives in conservative Gulf

MANAMA Where does one buy lingerie, sex toys, and ointments designed to enhance female sexual pleasure in a Gulf region which frowns on open displays of sexuality?
From a lady in a traditional headscarf of course.
Khadija Ahmed’s sex shop has survived against all odds and some particularly intense scrutiny from customs officials since it opened in Bahrain in 2008.
Ahmed’s shop, a rare sight in the region, sells a wide range of lingerie, creams to delay male orgasm and sex toys out of the tiny Khadija Fashion House south of Manama, or through her website to customers across the region.
A modestly dressed Ahmed in a traditional flowing black abaya and headscarf told Reuters that most of the items she sells are already available in Bahrain’s fashion shops and pharmacies anyway and that she shuns some products to avoid stirring public anger.

“I don’t sell vibrators for example, as this is against Islam,” she said, adding that her faith banned the replication or display of sensitive parts of the body. However, other toys such as vibration rings were fine, she said.
Ahmed said she has not encountered much trouble with the public in Bahrain once she replaced lingerie in her display window with short dresses after complaints from neighbors and a nearby mosque.
Discussing and displaying sex in public is a taboo in most Middle Eastern countries, but Islamic scholars have also said that sex toys are legitimate if used by married couples.

Bahrain is considered one of the more liberal countries in the Gulf, allowing the sale of alcohol in bars and designated shops. Saudis, Qataris and Kuwaitis flock to the island kingdom each weekend to enjoy its nightlife.
Ahmed’s most recent challenge is an ongoing legal case over a complaint by a customs official. She often has trouble getting her shipments cleared through customs and once ran into a spot of trouble when an official refused to clear a shipment of massage tools and vibration rings.

“These are closed-minded people….or maybe they’re just jealous,” she said.
Ahmed, who says she is not aware of any similar shop in the region, says she has many customers from the United Arab Emirates and in deeply conservative Saudi Arabia.
“Sometimes I personally go there with my brother to deliver, but only orders above 150 Bahraini dinars ,” she said.
She is now considering opening branches in Dubai, Lebanon and in one of Bahrain’s shopping malls, as her store has grown too small to display all of her products on shelves.

Phelps challenges previous sponsor Speedo with new brand

Initially in his profession, Michael Phelps is getting yourself ready for an Olympics without the support of longtime sponsor Speedo, and is instead wearing a match designed by Aqua Sphere, a virtual unidentified in go swimming racing that may be making the Games first at Rio next year.

Phelps has helped Aqua World design a number of products in his name, known as “MP”, together with the initials to adorn the suit, safety glasses and limitation he will put wear and tear on Rio should certainly he end up with the U. S. workforce.

The 30-year-old, who left retirement not too long ago having previously amassed a list 18 Olympic gold medals at 3 summer Game titles, used the Aqua Ball suit with the U. Beds. Winter Countrywide Championships previous this month.

“When he released he was finding its way back, there had not been a swim wear company that didn’t strongly court him, ” explained Phelps’ agent, Peter Carlisle, who is a managing home at ability agency Emerald, a unit of Interpublic Group. “The deliver that was standing out as the most powerful was establishing his own personal brand with Aqua Ball. ”

To both Phelps and Laurel Sphere, the stakes happen to be high because they pursue a the projected $1 billion in annual revenue of competitive and health swimwear around the globe. Rio certainly is the first Olympics that will have a technical races suit of Aqua Ball, which VACKRA, the world-wide governing body system of going swimming and sailing lessons etc, has authorised. The brand physionomie some temible competition from likes of Speedo and also other established bikini makers, just like TYR and Arena. But since Phelps runs like this individual has before, Aqua Ball could have to be able to break through, according to David Abrutyn, executive vp at sporting marketing organization Bruin Sporting Capital. “Everybody loves a comeback narrative, and Laurel Sphere may stand to benefit noticeably, ” Abrutyn said.


Phelps was interested in the recently established brand as it offered him the chance to enhance the sport inside the global industry, his agent said. Laurel Sphere comes with access to a big network of producing, product development and sales office buildings through it is parent enterprise, Aqua Chest, which is the main industrial gas company Fresh air Liquide SOCIAL FEAR.

Carlisle explained the arrangement, whose benefit is anonymous, runs through 2020 and functions similar to a joint venture, with equity-type elements, that might include royalties or a trim of revenue that head to Phelps also to guard licensing and training fees. Teaming up with a great athlete hence closely linked to a single manufacturer, as Phelps has been with Speedo, can be a challenge, Bruin Sports Capital’s Abrutyn explained. He aimed to Adidas’s sponsorship of Andre Agassi at the end of his the game of tennis career following Agassi possessed spent 10 years with Nike. Agassi’s term never started to be closely linked to Adidas, and ultimately he go back to Nike. Character concerns have also ornamented Phelps, who had been photographed which has a marijuana water line in 2009 and pleaded bad to a driving under the influence charge in 2014, his second wrongdoing in a decade. When mentioned Phelps previous this month, in an event in New York, Speedo International director David Brown noted that Phelps started to be the greatest Olympian while wearing Speedo. “We perceived he was going, and at that time we advanced and did start to look at the fresh fresh ability that was coming through, ” Johnson told Reuters. Speedo is definitely sponsoring twenty-four swimmers this season, including Phelps’s U. S i9000. teammates Thomas Lochte and Missy Franklin. Suit styles changed last year when FINA said it had been banning “tech suits” manufactured from polyurethane and other materials that led to a streak in world records. Today racing matches have to be manufactured from only fabrics and not plastic materials. Aqua World took the cues by Phelps great coach, Greg Bowman, when designing the matches and equipment. One recommendation Phelps produced was to make the swim pants, or “jammers”, as they’re called, more flexible, allowing him to move his hips more freely not walk “like a penguin, ” stated Todd Mitchell, business path manager of Aqua World. The go swimming caps have features depending on Phelps’s suggestions. While most hats cover the majority of the swimmer’s hearing, the “MP” cap can cross the ear at an angle, allowing Phelps to hear the roar on the crowd, Mitchell said.

Courteney Cox risks FALLING

OUT of bikini as she flashes MAJOR cleavage in sexy swimwear
The former Friends star proved she’s still got it at 52 as she showcased her incredible figure in a black and white string bikini.

Courteney was spotted enjoying a day at the beach in Miami with her 12-year-old daughter Coco Arquette and some girlfriends.

She flaunted her cleavage in the stylish monochrome number as she sunned herself on a lounger before covering up with a cute black playsuit and a black sunhat.Shielding her eyes, Courteney accessorised with a pair of black aviator sunglasses and a simple heart necklace and hoop earrings.

The actress wore her raven locks in a casual ponytail as she relaxed in the sunshine.

Meanwhile, the former Friends star recently revealed what she really thought about her time playing Monica in the hit sitcom.

Courteney told Off Camera with Sam Jones: “I just felt so fortunate, it was the greatest thing. All these opportunities opened up and we were so lucky. I was able to buy a house, it was just the perfect time I think.”Her revelation came after co-star Matthew Perry also revealed his all-time favourite joke from the long-running series.

Appearing on Good Morning America earlier this week, he said that his favourite Chandler Bing one-liner had to be from the episode ‘The One With Ross’s New Girlfriend’.

When Joey (Matt LeBlanc) can’t remember when he got his first suit, he muses: “I was 15. No, wait, 16. No, excuse me, 15… Alright, when was 1990?”

Chandler then chips in: “Okay, you have to stop the Q-tip when there’s resistance!”Russian hottie Tanya Mityushina used her gift for looking sexy in bikinis to the benefit of Salty Swimwear; yet another in a long line of bathing suit designers. Reasonable people can disagree over the swimsuit issue’s relevance (or lack thereof), but it’s still the best way to get a hot girl some steady work. Tanya here has been featured in both SI Intimates and the 2016 issue of Sports Illustrated Swimsuit. That’s all bikini model needs on her resume to land a gig at any one of the top bikini companies; there’s no better inroad. However, with a body like Tanya’s, Sports Illustrated or no, this unbelievably fit Ruskie would never find herself wanting for more work. I’m one inebriated decision away from hiring an ambitious seamstress to design an entire Spring/Summer line of skimpy swimwear, just so I can create more work for Ms. Mityushina. I could stand to see plenty more of that booty in a string of catalog-ready photos. One look at this collection and I think you’ll agree.

Invective in Hanoi as international tourists captured sunbathing in swimwear simply by iconic pond

A new video tutorial of two female overseas tourists sunbathing by the Hoan Kiem (Returned Sword) Pond in down-town Hanoi offers sparked invective on social networking, with many local people condemning the act as bad.

In the training video, two twentysomething women lay flat around the grass within their swimwear for women, correct next towards the famous pond. They just put on a little extra clothes each time a police officer strolls by.

“I have no idea the actual were considering, ” a comment on social websites reads. Many more describe the act as a particular problem.

VnExpress World cannot instantly verify if the video was filmed of course, if the visitors have confronted any punitive measures. Their particular nationalities possess remained unfamiliar.

Vietnam in 2013 removed cash penalties to penalize those putting on indecent clothing in public. The nation still purely monitors what performers put on stage.


Hoan Kiem Pond is a popular visitor attraction, however for many residents it’s also a sacred place tied to centuries-old legends, such as the well-known tale of the Turtle God. The Ngoc Child (Jade Mountain) Temple is usually on the pond.

Hanoi recording announced programs to apply a rigid dress code, warning that it may publicly brand any people or site visitors wearing revealing clothes in public areas.

The guideline is was executed to turn london into a “civil and polite” destination, yet experts cautioned that it will be difficult, in the event that not unlawful, to enforce restrictions about how people gown, which they referred to as a very personal choice.

A month ago, Vietnam’s travel and leisure ministry legally realeased a code of conduct intended for tourism. Among the list of rules of manners to get tourists will be recommedations pertaining to appropriate dress up and accountable drinking.

Karl Lagerfeld Collaborates With Vilebrequin on Swimwear Capsule

ENDLESS SUMMER: Next time Karl Lagerfeld heads down to Saint-Tropez, he will be able to don beachwear bearing his own likeness — even if he generally favors a white suit for his Riviera jaunts.

The Karl Lagerfeld brand has collaborated with French luxury swimwear for women maker Vilebrequin on a limited-edition capsule collection of eight items that includes men’s and women’s swimwear, beachwear and beach accessories.

The two brands have a common shareholder: G-III Apparel Group. G-III, headed by Morris Goldfarb, owns Vilebrequin and has a 19 percent stake in the Lagerfeld label.

The new line will go on sale in May at select Karl Lagerfeld stores, Vilebrequin stores and on their respective e-commerce sites, with prices ranging from $80 to $290.

Inspired by iconic Rivieras and coastlines, the pieces come in a vibrant azure shade set off with pops of graphic black and white, and feature Lagerfeld’s instantly recognizable silhouette printed in black in lieu of a logo.

For men, they include a polo shirt and two styles of swim shorts: one fitted with a flat-belt waist, and the other inspired by classic Seventies silhouettes. For women, the offer consists of a bikini, a tunic and swim shorts. The collection is rounded off by a beach towel and a zip-top clutch.

Lagerfeld has a long-standing relationship with Saint-Tropez. In 2010, he chose the Riviera resort as the setting for his Chanel cruise collection, and unveiled a 17-minute film titled “Remember Now” — a road movie involving Lagerfeld’s Rolls Royce Phantom Drophead Coupé and a gaggle of models impersonating such mythic Riviera figures as Brigitte Bardot and Sacha Distel.

The following year, he caused a stir by strolling into Saint-Tropez’s mythic café, Sénéquier, to shoot a video clip with Jean-Roch, the nightclub impresario who released a single dedicated to the famous resort town. The track also featured Snoop Dogg.